Selling online

How much should I spend on SEO (or anything)?
How much should you pay for any business related service? Well it depends on what that service is worth … to you.
Seven free ways to improve your online presence
You can do many things to improve your online presence. Here are seven that can have the biggest impact, and they’re free!
Sourcing overseas products? Read on
It’s worthwhile to consider sourcing stock from overseas. For some it will be a better option, for others – not. Here are some important things to consider.
Wallet wars: Why clients won’t spend with you
When people are ready to spend with you, what experience do they get? Your actions will either inspire them to open their wallets or close them for good.
Online stores: Avoid delivery dramas
Online store owner? You can only satisfy customers if you efficiently and reliably deliver your products. Here are some tips to help you over- deliver.
Basic keyword research for beginners
This basic keyword research guide was written for business owners who have minimum tech knowledge. I’ve used screenshots and an example. Let’s begin.
Avoid fines: The right way to get reviews
In a previous article I outlined the new guidelines related to customer reviews and testimonials. Today I’ll show you how to keep reviews legal and above board.
How to be a bold blogger
You cannot build an authentic personal brand in business without being bold. If blogging is on your agenda, you need to develop and share real opinions.
Get customers in 60 seconds without pitching
If new prospects contact you by phone, I’m going to show you how to win them over in 60 seconds, without pitching.
Is paying for SEO dead?
I have a confession to make: I’ve never paid for Search Engine Optimisation (SEO) and as things stand today I probably never will. Chances are neither should you.