Small Business

Small business offers clear language guides to starting up and growing your small business - brought to you by some of Australia's most successful small business owners and experts.
Planning
Four time-saving tips for qualifying your leadsDon't let potential customers, clients and contacts waste your precious time with needless meetings and phone calls. Make sure they’re worth your effort by qualifying them first.
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Managing people
Is it time to give yourself an annual review?For most of us who have struck out on our own, breaking away from corporate bureaucracy is one of the many advantages of flying solo. However, an annual performance review is an essential...
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Customer service
Pricing for wimps: Raising pricesLast September my hairdresser and I had our seven-year anniversary. While we were reminiscing on our 84 afternoons together it dawned on me that he had never – never! – put his prices up.
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Sales and marketing
Content marketing: Developing a content strategyContent might well be king, but only if you have a good content strategy. Here are some tips for getting clear on what you want your content marketing to achieve, and how to make it happen.
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SALES AND MARKETING:
Generate publicity Social media tips
Technology tips
YouTube business video tipsCreating video content is a powerful marketing technique that can help build the brand of your business. Here are some tips for getting the most out of the world’s most popular online video host...
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People in business
It's not you. It's me.Who's have thought that the greatest cop-out break-up line would have such relevance in the world of bad business behaviour? Well, it does for me anyway.
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