India's Bajaj launches ultra low-cost car

Reported by AAP
Wednesday, January 4, 2012
Bajaj Auto managing director Rajiv Bajaj poses with the RE60 in New Delhi. (Getty)
Bajaj Auto managing director Rajiv Bajaj poses with the RE60 in New Delhi. (Getty)
Topics in this article:
Car Industry, Bajaj
Bajaj Auto Managing Director Rajiv Bajaj, second left, and R.C. Maheshwari, left, president of its commercial vehicles, pose with Bajaj 4-wheeler RE60 during its launch in New Delhi. (AAP)

Currency Converter

altTax Time 2011Doing your tax doesn't need to be daunting! Check out ninemsn Finance's Tax Time for tips and advice on how to make your 2011/12 tax return work for you.

Indian manufacturer Bajaj Auto has unveiled an ultra low-cost car, its first foray into the four-wheel market.

The company is pitching the vehicle as a solution to urban pollution and congestion.

The group displayed the compact RE60 at a presentation in New Delhi on Tuesday, stressing the car's high fuel efficiency and low carbon dioxide emissions.

However it did not reveal its price.

"At Bajaj Auto, we believe the people of the planet deserve much better, much faster," said Rajiv Bajaj, managing director of the group which is best known for its motorbikes and three-wheelers.

The 200cc vehicle - set to enter the same segment of the market as the world's cheapest car, the Indian-made Tata Nano - will do 35 kilometres per litre of fuel and emits just 60 grams of carbon dioxide per kilometre.

Bajaj said that the vehicle's emissions were "typically half of what the small cars currently emit in our market."

The main customers targeted are drivers of three-wheeled motor-rickshaws but anyone can buy it once it goes on sale some time this year, Bajaj said.

The narrow four-seater car will do a top speed of 70km/h and weighs just 400kg, with Baja emphasising it has been designed specifically for urban commuters.

India has become a centre of small car design, engineering and production, with demand for cheaply-made cars booming as millions gain middle-class status each year.

The Tata Nano was launched in 2009 and costs as little as 140,880 rupees (about $A2,563) for the no-frills model.

Earlier this year, Bajaj abandoned a joint project with France's Renault and its Japanese partner Nissan to develop a low-cost car.

Keep reading - next article
21/05/2012 23:01Sydney, Australia. 21 May,2012
advertisement

Most Recommended